Day 3 of the 31 for 21Challenge
Your brain is wired to process information in the first
several seconds of encountering someone or something. You react instinctively -
safe or not? Attractive or not? Trustworthy or not? Friendly or not? Worth $25.99
or not? Boom, boom, boom… an impression is formed that quickly.
I’ve read that the brain processes 400 billion bits of information in a second. I’ve also read 20
million billion. I’m not sure that it matters – they might even be the same
number, I don’t know – but it’s obvious that your brain is taking in a lot of information in a very short
time. And then it stores it.
This is why we teach our first year Personal Development
students how to make a good first impression. It’s why we’re careful to dress
professionally for visitors in the front office. It’s why we select the type of
people we do who make up our staff. Every second, we’re sending unspoken
messages about who we are to everyone we encounter.
First impressions are important. They linger. And many times, there is not going to be an
opportunity to make a second impression.
Your first impression of Shepherds College may very well
have been a phone call to our main office. The voice you heard fired off all
your billions of brain neurons and you made a decision about us immediately.
Now, I have, on occasion, answered the main line and I may
owe some of you an explanation. I’m not a professional operator. I write most
of the day and I can crawl pretty deep inside my head. I’m also fairly sure
that the depth of my concentration interferes with my neural activity because
I’ve answered the phone by saying, “Hi Honey,” “Good morning, Dairy Queen,” and
“How can you help me?” If you were the
person on the other end of the line, please call back and let the real operator
make a better first impression.
The real operator is Joy Bresson and she’s a great auditory
representative of Shepherds.
She’s been answering phones for fifteen years. She knows how
to handle multiple lines, even if four of them are ringing at the same time. If
you’re the fourth call and she has the three others on hold, you will never
know it by her tone of voice. She remains calm and good-natured.
If you need to talk to someone in the college, but don’t
exactly know the right person to help you, Joy will patiently find the correct
staff member for you.
Joy is also incredibly easy to talk to. I know this from
years of sharing the back of the office with her. She’s a natural listener who actually hears the person she’s talking to.
Pertinent and caring questions always follow the conversation and she’ll remember
the discussion days, weeks and months later. Staff share private matters with
her, visitors open up about personal concerns and callers feel comfortable
enough to talk to her about prayer issues and emotional struggles.
Joy, simply by doing her job with excellence, sends the
message that Shepherds College is professional, competent, patient and caring.
If that’s what you feel about Shepherds College after one
phone call, your first impression is accurate.
Shepherds College - Guiding Your Transition to Appropriate Independence. Please visit us at www.shepherdscollege.edu.
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